Publishing industry professionals. | Publishing Directory | Our Staff
Hobbs Allison
Consultant
Hobbs seeks out and partners with both new and established authors to help them develop their publishing programs utilizing Greenleaf's author-centric model. He also acts as a liaison between new publishers and our production, distribution, and marketing teams.
Lari Bishop
Senior Editor
Lari Bishop has spent the last 20 years writing and editing for a variety of publications, including newspapers, magazines, and books, and the last ten years in book publishing. She has a master's in journalism from New York University and a degree in economics. Lari helped build a small book publishing services firm, worked for John Wiley & Sons as a senior production editor and as a developmental editor, ran her own editorial company, and has worked for Greenleaf as production manager, managing editor, and now senior editor since 2005. She has written or contributed content to 8 books and regularly coaches authors through the manuscript development and writing process. Lari oversees the editorial direction of Greenleaf's projects and works directly with manuscripts.
Justin Branch
Senior Consultant
Justin evaluates submissions for market viability; develops strategies for production, distribution, and marketing; and educates authors on the publishing industry. He acts as a liaison between new publishers and Greenleaf's production, distribution, and marketing staff.
Jessica Burnett
AR Administrator
Jess handles all day-to-day aspects of accounts receivable, and works closely with industry wholesalers and bookstores providing financial and clerical services to ensure prompt payments for Greenleaf and its authors. She also assists in various accounting related functions, and works together with Shannon to research and resolve customer inquiries.
Bryan Carroll
Production Associate
Under direction of the Production Manager, Bryan oversees projects as they progress through the editorial, design, and printing processes of book production. He manages project schedules, facilitates interdepartmental collaboration, and oversees quality control for production projects. He is a primary client contact for books in production.
Bill Crawford
Editor
Bill Crawford is an experienced writer and editor with a background in broadcast and online media. A graduate of Harvard College with an MBA from the University of Texas, Austin, Bill has authored or coauthored more than a dozen books, including the best-selling Stevie Ray Vaughan: Caught in the Crossfire. Bill served for many years on the selection committee for the Texas Book Festival, one of the nation’s leading literary gatherings, and has spoken with numerous groups about the realities of writing and publishing. Bill helps develop manuscripts and coaches authors through the writing process.
Nathan DeLacretaz
Manager of Information Systems
Nathan is in charge of database design and administration, computer and network administration, and coordinating upgrades with outside vendors and consultants. He tracks and troubleshoots computer and network issues, assesses bids, and is the buyer for all software and hardware. He also trains new employees and interns on software use and general procedures.
Corrin Foster
Marketing Manager
Corrin works in Greenleaf's marketing department where she assists with various marketing programs, manages project workflow and procedures, and oversees Greenleaf's social media presence. Corrin earned her MBA from Indiana University and BS from Ball State University specializing in Marketing and Professional English Composition. She has more than eight years experience in account management and project coordination in both agency and corporate settings. Prior to Greenleaf, Corrin provided social media consulting to authors and small businesses.
Jessica Goff
Publishing Assistant
Jessie comes to Greenleaf Book Group with an administrative background, and happily provides support to the Greenleaf team. She works closely with all departments, taking on various projects to ensure the office operates efficiently.
Neil Gonzalez
Designer
A member of the Greenleaf design team since 2007, Neil has designed over 30 titles, including two Wall Street Journal and New York Times bestsellers. He holds a BA in Communication Design from Texas State University, and an Associate’s degree in Visual Communication Design from Austin Community College. When working with authors, Neil focuses on effective, conceptual designs that present a message in a simple, clever, and attractive fashion. He also draws upon his knowledge of Flash and interactive media when developing projects. Outside of work, Neil applies his creative skills to designing posters and materials for his band. His work has earned him the gold award from the Art Director’s Club of Houston for poster design.
Bryan Goodwin
General Counsel
Bryan provides general legal support to the Greenleaf business team and also works with management on process improvements, compliance and human resources matters. Bryan has a broad range of legal experience including previously serving as senior corporate counsel with a Fortune 500 company. He is a graduate of the University of Texas and South Texas College of Law.
Clint Greenleaf
Chairman and CEO
Clint Greenleaf is the founder and CEO of Greenleaf Book Group. Clint (a CPA) sits on the University of Texas Libraries Board, blogs for Inc.com, and is a regular guest host on Fox Business Network. He sits on the AOL Small Business Board of Directors and has been featured in the Wall Street Journal, Inc magazine, Fox, CNN, MSBNC, Money magazine, Men’s Health, Forbes, and Entrepreneur. Clint speaks about publishing and entrepreneurship across the country and internationally at conferences, seminars, and schools.
Alan Grimes
HR Manager/Director of Production
As HR Manager, Alan is responsible for aligning HR strategies (talent, culture, performance) with Greenleaf's corporate strategy. His professional experience spans nearly all departments—production, marketing, editorial, design, operations, management, and human resources. Alan holds an MBA from the University of Texas and is PHR certified.
Tanya Hall
Director of Marketing and Business Development
Tanya Hall is a seasoned media veteran, recognized in the fields of business development, distribution and publishing. In her current role, Tanya drives Greenleaf’s business development efforts, working with authors to develop their publishing programs and developing strategic partnerships to grow Greenleaf’s reputation as a leading independent publisher. Prior to her current role, she built Greenleaf's distribution organization, working directly with retailers and wholesalers to develop one of the fastest growing distribution businesses in the industry. Before joining the publishing industry, Tanya worked as a television producer for Extra! and E! Cable Networks. Tanya regularly speaks at various events, including the Independent Book Publishers Association (IBPA) Publishing University, AuthorSmart, and the Publishing Business Expo.
Suzanne Harris
Executive Assistant
Suzanne is a consummate communicator and organizer and works closely with the CEO conducting market research, preparing reports, creating presentations, managing the executive calendar, coordinating travel arrangements, and drafting correspondence. She earned a bachelor’s degree in political science from the University of Utah and has ten years of experience assisting high-level executives in both large and small companies, including JetBlue, Oracle, AmericaWest, and Bullfrog International.
David Hathaway
Special Projects Manager
David joined Greenleaf in 2011 with over twenty-five years of experience in the book industry, both in publishing and in retail. Before joining Greenleaf, he was the business book buyer for Barnes & Noble. David’s extensive retail background enables him to contribute cross-departmentally in identifying new opportunities and trends, as well as providing feedback on packaging, titling, cover design, author branding and platform development initiatives. He also helps design merchandising and marketing strategies across channels including retail stores, the Internet and digital media.
Roxanne Heuschkel
Publishing Assistant
Roxanne provides administrative support to the daily operations of the office. She helps the review team process submissions, writes for the Big Bad Book Blog, and takes on editorial and design projects. Roxanne has a Bachelor of Arts in English Literature and a Business Foundations certificate from the University of Texas at Austin. From being the smiling face of Greenleaf to working closely with the production team, Roxanne helps keep the office running smoothly.
Aaron Hierholzer
Editor
Aaron graduated with a degree in English from Trinity University, where he served on the editorial board of Trinity Review, the literary magazine. He has been writing marketing and cover copy for Greenleaf titles since he started with the company as a distribution associate in 2006. He soon began assisting the editorial department, working on manuscripts, preparing editorial diagnoses, and writing cover and marketing copy. During his time with Greenleaf, he has played a major role in developing Greenleaf's web presence through social media and the Big Bad Book Blog. He also volunteers as an editorial assistant for American Short Fiction. His writing talent allows him to improve the prose in each manuscript he touches.
Jay Hodges
Senior Editor
Jay Hodges began editing professionally in 1995. He has experience with magazines, online media, and books. A graduate from the University of Texas at Austin with an MA in German literature, Jay has worked in the editorial departments of Routledge, Penguin, and Martha Stewart. He has written for several publications, including Time Out New York and In These Times. He is also an award-winning documentary filmmaker. Jay is exceptionally good at identifying language that is unclear and improving the general flow of ideas and prose in manuscripts.
Abby Kitten
Marketing Associate
Abby works with Greenleaf's marketing manager to launch, monitor, and manage campaigns for our marketing clients. She works closely with clients and their publicity teams to strategize the most effective campaigns for their books and to keep them up to date on Greenleaf marketing initiatives. Abby graduated from UT Austin with a degree in Advertising and a minor in Business. With a background working at advertising agencies, she enjoys seeking out emerging industry trends and developing new promotion opportunities.
Jonas Koffler
Client Brand Manager
Jonas brings more than a decade of success as a creative consultant and entrepreneurial problem solver. Early on he developed intellectual property at Thinkwell with mentor and now-bestselling author Dan Heath, and since then has collaborated with leading minds in the publishing, marketing, training, sales, sustainability, technology, and entertainment arenas. He has advised high-profile authors, contributed to bestselling books, and built brand engagement, platform integration, and content strategies for executives, experts, and innovators. Jonas has also spoken at workshops and conferences, contributed to music, narrative film, and documentary projects, and traveled through four continents.
Kim Lance
Designer
Kim holds a BFA in Graphic Design from Watkins College of Art, Design & Film in Nashville, Tennessee. Before finding her home in the publishing world as a book cover designer, she worked in the advertising industry creating award-winning campaigns for many high-ranking clients. After spending some additional time as an art director of a university magazine and working on some small-press photography books, she knew book design was her calling. When not busy creating, Kim is browsing the bookstores looking for great reads and terrific covers.
Jessica Marpe
Consulting Assistant
Jessica oversees the submission and review process at Greenleaf and acts as the main point of contact for submitting authors. She reviews submissions for market viability and leads weekly review board meetings. Consulting with authors on their publishing options, Jessica educates potential clients about Greenleaf's business model and services.
Jenn McMurray
Distribution Manager
Jenn leads Greenleaf's distribution department. She oversees the client consultation program that defines Greenleaf's reputation for exceptional client service, and she monitors all sales and inventory trafficking. Jenn ensures each new title is set up with the appropriate venues and presents books to buyers for local and national buys. She is responsible for fostering relationships with booksellers and wholesalers and also handles the development of special sales programs and new distribution channels.
Chris McRay
Production Manager
Chris leads the Greenleaf production department. He guides success of all projects in production and coordinates inter-departmental collaboration to ensure that the most competitive product is produced on schedule and within the client's budget. He is the primary client contact for some production projects.
Natalie Navar
Production Associate
Working under the Production Manager, Natalie oversees projects as they progress through the editorial, design, and printing processes of book production. She manages project schedules, facilitates interdepartmental collaboration, and oversees quality control for production projects. She is a primary client contact for books in production. Natalie also assists the company Print Buyer, working with binders to secure competitive print quotes
Andrea Newsome
Marketing and PR Specialist
A graduate of Washington University in St. Louis, Andrea joins Greenleaf with several years of experience in the publishing industry, specializing in executing publicity campaigns for both English- and Spanish-language books. Andrea works in Greenleaf's marketing department where she assists with various marketing programs, performs in-depth online media research, and conducts targeted outreach to bloggers and online media contacts.
Linda O'Doughda
Editor
A cum laude graduate from UMass–Amherst who minored in English, Linda began editing and proofreading in Berkeley in the mid-1970s. Formerly a managing editor at the Naval Institute Press, her freelance clients have included the National Academies Press, Sidran Institute, University of Minnesota Press, and Wayne State University Press. She has continued her education with courses and workshops in advanced editing and writing at George Washington University, St. John’s College, and Johns Hopkins University. She is an exceptional line editor and has a keen eye for improving flow and structure.
Sheila Parr
Art Director
Sheila is an award-winning book designer and art director. She oversees the creative work of our in-house and freelance designers to shape innovative book cover and page designs, and she regularly consults with authors on industry design standards. Her journalism background gives her a unique perspective on how design can relay information. She has been at Greenleaf since 2005.
Kris Pauls
Managing Editor
As head of the editorial department, Kris supports the editors by developing processes, maintaining schedules and budgets, and building strong client relationships. She works together with the production, design, and consulting teams to ensure that publishing operations continue to support high-quality performance from the editorial staff. Her professional experience spans nearly all departments—editorial, design, production, marketing, and management—but it is management that makes the most use of her comprehensive understanding of the publishing process. Before joining Greenleaf, Kris helped build the Austin editorial department for a top-tier New York educational publishing packager. She has served as Design and Production Director for Dana Press, a nonprofit imprint that was helmed by the late William Safire, and has coordinated large-scale educational programs as a project manager with Holt, Rinehart and Winston. Kris holds a master’s degree in journalism from the University of Texas, Austin, where her focus was multimedia production.
Brian Phillips
Designer
Brian holds a BA in Visual Communication from the University of Texas at Arlington, and has worked as a graphic designer for the past four years. At Greenleaf, he is responsible for designing book covers and interior layouts, and also works with the marketing team to coordinate the design of marketing and promotional material. Recently, one of his book covers was featured in the international design publication HOW Magazine, and his independent work has been showcased in the visual communication journal Graphis.
Daniela Richardson
Creative Services Manager
Daniela joined Greenleaf in 2010 with more than fourteen years of experience in the publishing industry. She worked in composition and production management for Pearson Education and was a Creative Director at John Wiley and Sons. At Wiley, Daniela managed designers who created book covers for the technology industry and set the creative strategy, designed branding guidelines, and managed the brand consistency for one of the largest book brands—For Dummies®. Her ability to effectively communicate brand strengths led her to on-air sales appearances at the Home Shopping Network (HSN) and in on-line training videos. Daniela oversees the award-winning and talented design staff at Greenleaf—managing the design and production of book covers and interiors. She holds a Bachelors Degree in Computer Graphics from Purdue University.
Kristen Sears
Distribution Manager
Kristen leads Greenleaf's distribution department along with Jenn McMurray. She oversees the client consultation program that defines Greenleaf's reputation for exceptional client service, and she monitors all sales and inventory trafficking. Kristen ensures each new title is set up with the appropriate venues and presents books to buyers for local and national buys. She is responsible for fostering relationships with booksellers and wholesalers and also handles the development of special sales programs and new distribution channels.
Brian Viktorin
Chief Financial Officer
Brian oversees the policy and management of Greenleaf's accounting and finance functions, including budgeting and forecasting, financial reporting, cash management, banking relationships, and general accounting functions (payroll, vendor payables, and customer receivables). He is also responsible for the company's risk management and human resources areas. Brian is a Certified Public Accountant with broad expertise and experience in public accounting and internal auditing with both developing and publicly held companies.
Carly Willsie
Consulting Assistant
Carly handles acquisitions at Greenleaf, reviewing submissions for market viability and strong content. She co-leads the weekly review board meetings with Jessica M., and also serves as the main contact for submitting authors. Carly makes sure that Greenleaf is a great fit for writers by dialoguing with them about their needs and aspirations. She also contributes regularly to The Big Bad Book Blog and conducts manuscript reviews.
Shannon Zuniga
Accounting Administrator
Shannon oversees accounts receivable and assists in multiple accounting-related functions, including client support and inquiries, invoicing and billing, and account reconciliations. She provides internal accounting support and works closely with Jess assisting authors and industry wholesalers.
