Szollose, Brad
Brad Szollose
Brad Szollose is a recognized thought leader, entrepreneur, business coach and speaker, specializing in transitioning leaders from the Industrial Age to the Information Age. Brad co-founded K2 Design, Inc., which became the first dot com agency to go public. During Brad’s tenure at K2, the company experienced 425% growth and received the Arthur Andersen NY Enterprise Award for Best Practices for Fostering Innovation.
A guide to capturing the strength and adaptability necessary to become a Liquid Leader—one who can fluidly lead a multigenerational workforce in an environment of rapid technological change
Written for managers looking to integrate a diverse set of people into creative, cooperative, productive teams: Liquid Leadership gives managers the tools they need to nurture and lead a vastly heterogeneous workforce—from the Gen Y freelancer to the Baby Boomer in the corner office. Given the cultural and technological shifts that are taking place today, organizations can only thrive if they respond to the unique problems of today’s complex workforce with a new type of leadership—liquid leadership.
Information that applies to old-line managers and young technology rock stars: In language that is both irreverent and irresistible to business readers of any age, the author explains the rift that’s grown between the oldest and youngest working generations. His message will help managers build a strong company or team culture that takes into account today’s shifting economic and technological realities.
Created by a high-tech pioneer: A baby boomer and one of the original dot-com millionaires, the author has had more than twenty years’ experience in helping workers from different generations bridge the cultural and technological gap. From his deep experience, he has learned that organizations can only thrive if they respond to technological change with a new type of leadership—liquid leadership