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Seiden, Jason

Jason Seiden

Jason uses How to Self-Destruct, as well as his training and coaching tools, to get people to raise their hands and admit, openly and accurately, that they have both strengths and shortcomings. When this important, fundamental step is glossed over (which it too often is), people’s defensiveness remains, feedback does not stick, and self-awareness suffers. As a result, change, growth, and development stagnate. As an instructor at The Chicago School of Professional Psychology, Jason brings his proven approach to Master’s level students to help them go beyond the lessons of the classroom to prepare for the challenges of the real world.

Irreverent and witty, authors Seiden and Gatti deliver the first strategic book on LinkedIn designed to help readers leverage the influence of their companies and help leaders leverage the power of their employees.

• A strategic approach to a practical tool. LinkedIn is more than just a resume broadcasting site; it’s a strategic tool that can help professionals get the business results they need—now. Moving beyond the “click link X” approach of many LinkedIn books, Beyond Social offers advice for using LinkedIn to solve problems and generate top-line growth and tactical approaches for executing those strategies.

• Equally appealing to early-stage professionals and business leaders. Become more credible, create better connections, and convert connections into profitable relationships: with this mantra, the authors speak to professionals who have daily problems to solve and leaders who need to make better use of LinkedIn. The authors write for a broad audience with a compelling, authoritative, and clever style. But they also pay special attention to sales and marketing strategy.

• Authors’ company is currently the only Linkedin-certified training company in North America. Through its connection with LinkedIn, Ajax Social Media, cofounded by the authors, helps organizations generate more revenue by aligning employees’ individual stories with the organizational brand.

You say, "I want to make it to the top!" I say, "Why would you want that?"That kind of success requires personal growth. Personal growth is difficult, stressful, and risky. Put those adjectives in front of anything else and you'd run away as fast as you could.

How about an alternative form of success that requires no practice, no soul-searching, and no behavioral change whatsoever? Sounds too good to be true? It's not! It's called self-destruction, and you're probably already familiar with it. But do you know how to acheive it? With Jason Seiden's expert advice, you too can learn to:

  • Marginalize yourself at work, whether you're in an entry-level position or a swanky corner office
  • Promote mediocrity while squelching outstanding performance
  • Use technology to your disadvantage
  • Destroy old relationships and prevent new ones from forming
For safety's sake, the treatment of each topic also includes the strategies of those misguided fools who still choose success, so you know what not to do. How to Self-Destruct is a definitive collection of surefire, up-to-the-minute failure tactics that can bring you down from any height. Because when you set out to fail, you're guaranteed to win!

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