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On Piracy, Ebooks, and Giving Away Your Book for Free

February 15, 2011

Beloved author Neil Gaiman discusses why he's not concerned about book piracy, and what happened when he convinced his publisher to give away his book for free.

As long as we've had access to unprecedented amounts of information via the internet, there has been the problem of piracy. Even before ebooks and digital rights management, people were posting and sharing poems, stories, and book chapters on the internet without permission from the author or publisher.

In this quick clip, sci-fi powerhouse Neil Gaiman weighs in with his experience on the issue of piracy, from an author's perspective. After looking at trends in his own book sales, Mr. Gaiman champions the idea that if you give away some of your content for free, consumers will still buy your book--an idea that people have thrown around for years and that has new poignancy due to increasing ebook sales.

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Book-Buying Statistics Galore

February 15, 2010

For those of you who like statistics and pie charts, we wanted to share the results of a recent survey about reading and book-buying habits. Conducted by Verso Advertising and presented at last month's Digital Book World conference in New York, the survey covers the demographics of ''avid readers,'' the types of online marketing that consumers deem most effective, and readers' views on some hot topics in the ebook space, like pricing, bundling, and piracy. See the slides from the presentation here.

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