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Being a Tease Can Be a Good Thing: The Value of Free Content

February 1, 2010

Many forms of entertainment have been releasing free chunks of content for promotional use for ages. The music industry has singles. The movie industry has trailers. Publishers and authors have to figure out ways to do the same thing with the written word.

The good news is there are lots of ways to do this. As authors, you should be taking advantage of all the technology available—by uploading content to websites and social networks that allow book excerpts (FiledBy, BookBuzzr, Scribd, Redroom, SlideShare), posting samples on your website, tweeting about your samples online, etc. Do not be afraid to put your content out there. Tease the readers. Leave them wanting more.

Big Bad Weekly Tip: FiledBy.com Helps Authors Establish Their Online Presence

November 2, 2009

Weekly-Tip-2103FiledBy, which says it's the most comprehensive online marketing platform and directory of published author web pages on the Internet, is more than just another networking opportunity for writers and readers. FiledBy also helps authors by providing easy tools to host, link, and organize various marketing activities, as well as linking to online booksellers. Authors can claim their pre-assembled site and start using the basic features for free. FiledBy also offers affordable premium services, such as additional links and uploads (documents, videos, podcasts), a blogging and syndication tool, a customized header graphic, an event calendar, and much more.

If you don’t have an author website and are looking for an easy, low-cost way to promote and sell your book online, you might want to give FiledBy a try. Even if you already have an author website, it’s free to claim your basic FiledBy site and expand your online visibility and networking even further. For more information, click here.

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