SXSW
Can't Make it to SXSW? Check out this video of the PubCamp conference!
March 14, 2011
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by Katie Steigman
The SXSW PubCamp conference and party took place on Friday, and if you'd like to see what you missed, you can watch the recorded version of the event. The conference was aimed at examining the intersection between readers, writers and technology, and some of the sessions included a Publisher's Weekly panel and speakers from Condé Nast.
At SXSW you can usually expect out-of-the-box talks about new technology, industry changes, and innovative solutions. PubCamp’s content was mostly business-as-usual, though there were some great nuggets of wisdom to be had--it's always good to hear what people are buzzing about. Check out the video yourself and let us know what you think!
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Web-Map to Social Media Part 2: It's Twitterific
April 12, 2007
by GreenleafBookGroup
Q: What’s the newest and fastest growing microblogging phenomenon to hit the Internet in the past year?
A: Twitter.
Simple in concept and design, Twitter allows you to send twitters, or messages, to all of the twitterers following your account. It’s an online global community that asks its users to answer one question—“What are you doing?”—in 140 characters or less. But it can also be a great asset when launching your book media tour.
Twitter combines blogging, text messaging, and instant messaging on a platform that allows you to send real-time messages to thousands of people worldwide.
Why not send messages about your upcoming TV or radio interviews? You can twitter about the release of your book, your website, or what you had for lunch. Twitters are not necessarily sent to elicit response, but to let the world know what you are doing at the exact moment you are doing it.
After winning the top award at the South by Southwest Interactive Festival in March, Twitter saw an increase of 50,000 users in one day. According to the San Francisco Chronicle, Twitter is steadily growing at a rate of 20 percent a week.
2008 presidential candidate John Edwards twitters about his campaign travels, and according to the New York Times, may have been the first major candidate to make a policy clarification on a social medium. Presidential campaign managers have realized the impact and reach of social media; take their lead and make it work for you and your book.
Give Twitter a test drive and check out TwitterVision. TwitterVision shows your up-to-the-minute twitters from around the world and pinpoints their origins. Be one of the first authors to twitter about your book tour by signing up for a free account at Twitter.com.
In the next social media guide: It’s time to hop on the bandwagon and join the millions of people who have taken advantage of two little social phenomena know as MySpace and Facebook. You may have heard of them.
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