Author: Stanley, John
ISBN: 0975011812
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Think FOR Your Customer should serve as a reference handbook for anyone wanting to create a business that is successful, a little bit different and ensures the customer's requirements are paramount. It explains the importance of creating a successful relationship with customers. Using a mix academic data, news reports and anecdotal evidence to build compelling arguments and the clever use of humorous and informative fact, the Stanley's tell you how to 'read' customers, approach customers correctly, delight customers, build loyalty and trust, and how to think for customers to turn your business into a customer's preferred place to visit.
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